Soham Sengupta: I would take the crowdsource route and host a microsite where people can truly check out all the interactive props in the video and upload their own crazy moves. Also, I would have conveyed all this without forgeting the key strategy and by opting for a different scenario all together. Though dance would have been at the core of it, the key point of new variants would have been addressed better. If you had to, how would you do it differently?ĭhananjay Sahasrabuddhe: I would have opted for a fresh guard. Catch the latest Mountain Dew commercials, action sports, Mountain Dew Flavors and more. Also, it fails to create a desire to try the product. Welcome to the visual hub for all things Mountain Dew. Soham Sengupta: As a digital ad executive the first thing I noticed was the number of hits on the video. That pulls it down for me on the effectiveness meter. It's a great tagline but the product name doesn't work for me especially since it is similar to a very well-known crowdfunding website.ĭhananjay Sahasrabuddhe: It does convey the overall brand promise but fails on the novelty factor. Soham Sengupta: According to me this spot, scores high on recall but I feel the mention of new product somewherre got lost in the video. Personally, I didn't see anything that ensures brand recall through this communication effort. Born to Die is the major-label debut and second studio album by American singer-songwriter Lana Del Rey. What do you guys think That was Scourge’s arm riseofthebeasts transformersriseofthebeast. It did echo the same feeling that I had got from the ludicrous 'Cheetah', an old commercial from Mountain Dew India.ĭhananjay Sahasrabuddhe: It might stay with people because of the strong association that the brand has done through its previous TVCs. A leaked Mountain Dew X Rise of The Beasts Commercial. Soham Sengupta: It definitely has a strong brand connect for me. Though the brand connect is high, it doesn't really does a convincing job of the new variants being introduced. The dancing dog which looks like a man in a suit was the clincher for me.ĭhananjay Sahasrabuddhe: It does a decent job of staying in the same space with the impromptu yet predictable jig that the characters break into and the tagline of 'it all starts with a kick' conveying the proposition. Soham Sengupta: The production quality is top notch and perfectly brings alive the bizarreness of the entire story. But then this is an ad for two new variants and that factor doesn't really come out in specific. The basketball superstarwho left Coca-Cola earlier this year for PepsiCostars in a new ad for Mtn Dew’s new energy. Spencer Hatcher is certainly a national star on the rise and you don’t want to miss your chance to see him on the Sipe Center stage! Tickets are $20 and can be purchased online, in person during box office hours or over the phone.Dhananjay Sahasrabuddhe: The creative sticks to its domain of displaying the abundance of energy what stands out is the animation of various objects hanging in the room. LeBron James’ opening act for Mtn Dew includes plenty of salsa dancing. I just want people to appreciate what I’ve worked my whole life creating and am so passionate about.” I don’t sound like anyone though, and no one sounds like me. 192 Share 20K views 1 month ago mountaindew Mountain Dew Commercial 2023 Your Soul Needs Dew Ad Review. “I’ve got an immense amount of respect for all of my heroes in music that made this journey long before me. Influenced by some of the greats: Elvis Presley, Garth Brooks, Randy Travis and Johnny Cash, Spencer Hatcher has a sound of his own and is crafting a man’s career in country music. There is no doubt, performing and playing music was meant for Spencer. Spencer’s style shines and draws you right in. Couple those with his quick smile and his pensive soulful delivery, you can see right away, he’s the real deal. His first love was the banjo, but now he is known for his own unique sound, smooth southern drawl and guitar picking. It didn’t take long for the home folks to realize that he had a special gift. The Hatcher Boys began during Spencer’s high school years, which consisted of his father (Michael) and two brothers (Dane & Connor). All through middle school and high school, Spencer was involved in music. By the age of five he was singing and playing music. Spencer Hatcher was raised on a farm in Rockingham County. There are just a few tickets left, purchase yours online today! Hatcher was recently catapulted to viral fame with his original song featured in a national commercial “Mountain Dew Major Melon”. Sipe Center’s 2022 Live Performance Season opens tomorrow night at 7:00 p.m.
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